Twitter Book Clubs?

The Bookseller this week blogged about a new online phenomenon — Twitter book clubs.

It all began with Sian Meades and ‘Domestic Sluttery’, the “lifestyle website, covering mainly design and food (with our tongues firmly in our cheeks). Whenever we mentioned books—be it a gorgeous collection like White’s Fine Editions, or a scheme like Mr B’s Reading Year—people got really excited. After a little bit of logistics and planning behind the scenes (let’s be honest, book clubs can be a bit of a nightmare), the Domestic Sluttery Book Club began. And then the #SlutteryBookClub hashtag started trending across the world on Twitter.

The advantages to this are such that it beggars belief there have not been social media-based book clubs, on a global scale, prior to this. Not only do you open up discussion to people across the world, occasionally you will also be able to discuss the chosen book with its author, as Sian Meades did with the author of Sister, Rosamund Lupton.

As Sian herself said, “The whole point of the book club is to discuss and chat—you don’t have to be sat around a table to do that. You don’t even have to be in the same country as us. And you can definitely type with one hand while drinking a glass of wine.”

The next book Sian has planned for the Twittersphere is not E.L. James’ bestseller as everyone seems to expect of her — “Twitter is a fickle beast and I was awake until 1am explaining to people that we hadn’t read Fifty Shades of Grey (that’s what you get for choosing a deliberately contentious hashtag)” — but Kate Morton’s The House at Riverton, after which “we might switch to a classic or get our readers to choose.”

Keep an eye out on Sian’s Twitter and blog for the next post — you can pitch in for a worldwide discussion!

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