In this difficult economy, governments are putting ever more emphasis on supporting local business as a means to overall recovery. But that is not the only reason the Print Irish campaign is running.
The Print Irish Objectives
- Secure local industry and jobs in the print and packaging sector.
- Inform the general public that a product has been printed in Ireland.
- Combat the issue of print being produced non-domestically.
- Generate awareness that Irish print is focused on service and quality.
- Create a value system so customers in Ireland are supportive of the Irish print industry going forward.
- Promote jobs within the industry and encourage new consumers of print, to support Irish industry.
This campaign is a brand new initiative that aims towards putting a public face on the Irish printing industry. Printing in more recent years has become to be viewed as a somewhat generic service. Little thought is given to the thousands of jobs the printing industry supports and the high quality, good value service provided by a technology driven, high skilled indigenous workforce.
Just as the Intel Inside campaign transformed Intel from yet another semi-conductor manufacturer to a criteria of selection for computer hardware, the Print Irish campaign aims to encourage the Irish marketplace to support their own fellow workers and identify print that has originated on home soil.
What does Print Irish do for the Irish publishing sector?
It unites the Irish printing industry under one common flag. It also contributes to an industry war chest, enabling the Irish print and packaging sector to market itself more effectively and pool its collective resources for the greater good. It carries the Print Irish identity on your goods in order to demonstrate your commitment to Irish goods, services and manufacturing. It clearly differentiates between domestic suppliers of print and non-domestic suppliers of print. More to the point, it enables the 19,000 employees in 700 printing companies throughout Ireland to demonstrate their commitment to those companies who buy Irish print.
How does Selfpublishbooks.ie fit in?
As an independent publisher based in Cork, Ireland, Selfpublishbooks.ie offers a simple and cost effective means for authors to make the leap from file to printed book. With high standards of production and keen attention to detail, Selfpublishbooks.ie guarantees a high-quality product that is reliable, practical and local.
Print quality, print Irish.
Frank, Sharon, Shelley and Justin,
I just wanted to thank you all so sincerely for doing such a great job on Lonely Little God’s Acre. At the launch before Christmas, everyone was telling me how fantastic the book looked. Thank goodness, I also got good feedback after they had read it!
It did look great and of the few books I have done to date, it is the finest production. The hard-covers were so beautiful I was reluctant to sell them. I wanted to open the boxes occasionally and take a few out just to look at them
Many thanks for everything and all best for 2013.
I’ll definitely be recommending Lettertec and Shelley to anyone who asks.
A sincere “thank you” for delivering my baby two days ahead of schedule.
Congratulations on a superb production, which even exceeded my unreasonably high expectations.
Also, please convey my thanks to your staff, who were so effecient.
It was a pleasure dealing with you all.
Slán agus beannacht,
I collected my books at your office last evening & I have to say that they are beautifully presented. Again many thanks for your help & advice as we progressed through the printing of the book.
I will have no hesitation to recommend your company Lettertec Ireland Ltd.
With my every good wish,
“Wow, beautiful quality, very professional looking.” These are the things my family are saying about my book on our family history, which Frank Kelly and his team at Lettertec – the parent of selfpublishbooks.ie – printed for me. Even though I only had 60 copies printed, as it is a private book for my family, I can honestly say I received the same care and attention as I’m sure I would have if I had thousands of copies printed. I didn’t start out to write a book, just record a few notes on our family. This took on ‘a life of its own’ and grew into a rather large text. I knew nothing about printing a book and was delighted when I met Frank as he took the time to explain everything I needed to know to me. Lettertec always delivered on what they said they would do. I’d never have considered employing a graphic designer to design the cover until it was suggested it to me and I’m so glad I listened. My family now has a high quality coffee table-style book to rival any to be found in the bookshops. Thank you Lettertec, I really appreciate everything you did to help me. If you are considering writing a book and are on the lookout for a printer, I highly recommend Lettertec and selfpublishbooks.ie.
-Adrienne Barlow Small, author of Anything is Possible